In today's fast-paced business environment, operational efficiency can make or break a company's growth trajectory. For Torq, a rapidly expanding enterprise security software company, their manual quoting process had become a critical bottleneck threatening to slow their momentum after a significant funding round.
The Challenge: Excel Hell and Late Nights
Before Subskribe, Torq's business operations team was drowning in spreadsheets and manual calculations:
- 30-45 minutes spent creating each quote
- Late nights validating quote math instead of focusing on deal strategy
- Operations team becoming a bottleneck for sales representatives
- No standardized approval workflows
- Limited scalability as the company continued to grow
"Before, business operations was kind of a bottleneck for our sales reps," explains Monica Mongaras, Director of Business Operations at Torq. "We had to manually calculate the channel margin, any additional discounts... we were working late hours because we were spending our whole day on quotes and not on other projects."
The Transformation: From Calculator to Strategic Advisor
After implementing Subskribe, the results were immediate and dramatic:
- 90% Faster Quote Creation: Time dropped from 45 minutes to just 5 minutes per quote
- Implementation in Under 60 Days: Complete deployment ahead of schedule
- Streamlined Approvals: Reduced approval times from hours to minutes via Slack integration
- Strategic Focus: Operations team transformed from calculation validators to strategic advisors
- Scalable Foundation: New team members can be onboarded quickly with minimal training
Why Subskribe Stood Out
Torq approached their search for a new solution with healthy skepticism, especially given past experiences with traditional CPQ tools. Here's what made Subskribe different:
- Strong Customer References: "They had a line of customers in our area waiting to have this conversation, which is unheard of," recalls Mongaras.
- Seamless Salesforce Integration: "Everything that was going into Subskribe was coming into Salesforce... everything was aligning with our ARR, with our account entry, exit criteria."
- Modern Interface: Unlike the complex interfaces of traditional CPQ tools, Subskribe's intuitive design proved that powerful quoting capabilities didn't require complexity.
- Superior Support: "The SLA on them getting back to me is incredible. I'm not waiting 48 hours to hear something back... and the team is very knowledgeable. They're not just reading off of a support document."
Beyond Speed: Strategic Business Impact
The benefits extended far beyond just faster quotes:
- Launch of Strategic Deal Desk: Focus shifted from quote mechanics to deal optimization
- Cross-Functional Integration: Sales, finance, and customer success teams now work from the same data in real-time
- Improved Communication: "Now we have workflows where reps can add notes. If we don't approve something, we can say why. There's communication that wasn't occurring before."
The Enthusiastic Endorsement
Perhaps most telling is Monica's enthusiasm about their experience: "I am ready to shout from the mountaintops that Subskribe is the CPQ tool you should be using... it alleviates time, it's easy to use, and the team behind it truly wants to see you succeed."
Ready to Transform Your Revenue Operations?
Torq's experience demonstrates that the right technology partner can transform a critical business bottleneck into a strategic advantage. Is your team still struggling with manual quoting processes or outdated CPQ tools?
Schedule a demo today to see how Subskribe can help your team close deals faster and focus on strategic growth.
Subskribe delivers modern quote-to-cash solutions for forward-thinking companies. Our platform enables businesses to be fully operational in weeks, not years, with an intuitive interface that creates complex enterprise quotes in under a minute.
